You’re Not the Problem. The Content Strategy Is.
You’ve tried the “educate, entertain, or inspire” method.
But when you post educational content? Crickets.
You’ve thought about entertaining your audience—but it feels off-brand, or worse, off-putting.
Here’s the truth: That advice works for influencers selling social media tips to other influencers.
It works for brands whose followers are already obsessed with the product.
But that’s not most brands. And it’s probably not yours.
What if There’s a Better Way?
The kind of content that actually works for most brands?
Relatable content.
Content that makes your audience say:
- “That’s me.”
- “I’ve felt that way.”
- “I deal with that every day.”
When you tap into those everyday frustrations—and tie them back to the problem your product solves—you build trust.
Your audience starts to believe, “This brand gets me.”
And when they believe that, you don’t have to “sell.”
They’re already bought in.
You Can Take This and Run With It—
But Most People Need Help With the Execution
If you know how to create that kind of content already, great.
You don’t need this program. Go make magic.
But if you’re like most business owners and marketers, you need help turning that idea into content that works.
That’s where this coaching program comes in.
You’ll meet with Jonathan, your personal content strategist, to brainstorm relatable, scroll-stopping ideas that connect with your audience.
You’ll walk away with simple, actionable concepts you can post immediately—designed to get more followers, engagement, and ultimately, sales.
Ready to Make Content That Actually Connects?
Apply below. Jonathan will personally reach out to answer any questions and help you decide if this is a good fit.
Who this is for:
✅ Small business owners who want to get more followers
✅ Brand social media managers who want to get more likes and comments
✅ Entrepreneurs and creatives who want to be able to sell more products
What you get:
✅ Know what to post with monthly calls where we brainstorm content for you (20 post ideas per month)
✅ Develop repeatable processes for content that will get seen
✅ Get your questions answered with unlimited access to Jonathan Malm to help you tweak ideas or figure out the platforms

Jonathan encouraged me to step out of my comfort zone and take some risks. After a few months we started to go viral a few times a week. Highly recommend his coaching!
Paul Cox – Owner of The Church Co
Before Coaching
Lots of prep and editing.
Hardly any views.


After Coaching
5 minutes from concept to publishing.
50k views and new followers.

My sister in law (big church executive) just said to me, “I love your new approach and you can tell you’re being intentional with the new kind of content you share.” She asked me what made me start doing things different and I told her it was the phone call with Jonathan. Before his coaching my average views per week were 20k, now I’m seeing 350k per week.
Dustin Cooper – Freelance Designer
Your Coach:
Jonathan Malm is a social media strategist, entrepreneur, and published author who helps brands grow their audience and skyrocket their engagement online. He’s built and sold multiple businesses—starting with his first at just 15 years old—and now leverages his expertise to coach brands on how to get more followers, more views, and more impact.
As the founder of Sunday Social, a social media content resource for churches with 5,000 monthly subscribers and 90,000+ followers, Jonathan knows what it takes to create viral, high-performing content. Every month, he develops over 200 post ideas—either executing them himself or guiding his team—giving him a deep understanding of what works and what doesn’t on social platforms.
Jonathan has also used his own social media presence to launch books, promote products, and partner with major brands through sponsorships. His ability to generate high engagement and convert attention into action makes him the go-to coach for businesses and individuals looking to master social media.
Based in San Antonio, Texas, Jonathan balances his work with family life, enjoying time with his wife and young kids.

Ready to See More Followers and More Engagement on Social Media for Your Brand?
Program Details:
$3000 total for the 3-month program
(Monthly installment plan option available.)
Fill out the application form. If approved, Jonathan will reach out with payment information and to schedule your first call.
3 more spots available
That’s actually perfect. This program helps you build an engaged audience from the ground up by focusing on the kind of content people actually want to share and respond to. Plus with current social media algorithms, you can reach thousands of people even if your follower count is at zero.
Yes—especially if your audience isn’t obsessed with your product. This approach is built for “normal” brands that need to earn attention with relatable content, not hype.
Jonathan will reach out personally to learn about your brand and see if this is a good fit. No pressure, no hard sell—just a real conversation.