Be Uncool

It’s so tempting to be “cool”. Cool people get all the attention. Cool people are well liked. Life is easy for the cool people. But cool people never break through the normal. Cool people embody the norms. They’re predictable and, ultimately, rather boring.

Immerse Yourself

If you do contract work like me, you know how hard it is to get inspired for some projects. With many different clients pulling you many different ways, it’s easy to get creative blocks when approaching certain projects. Do you relate?

Create a Persona

I’m not a split personality! And neither am I! I know Multiple Personality Disorder is a debilitating condition. But imagine if we could switch out personalities whenever we wanted. Imagine the creative potential we’d harness from the different temperaments and perspectives we could access.

Don’t Do Sequels

Success! You’ve conquered adversity and created something awesome. Oh no…now people are expecting you to do it again. What if you can’t produce something as good? What if your next project is a complete failure? Now you’re petrified. You’re scared to attempt anything. You’re afraid you can’t measure up to your past success.

I’m a Liar

I’m a liar. In fifth grade I decided to reinvent myself. So I spun a story explaining that I was Australian. And I had been too ashamed to tell people because I was adopted. So from then on I spoke with a fake Australian accent and was mister dramatic. It got me some attention for…